I
was delighted to hear that All Saints Cafe are now
ranked 2 out of 46 for food & drink locations in Leatherhead on Trip
Advisor. In case you haven’t heard of them, All Saints CafĂ© has been born out
of the Leatherhead Youth Project and its' aim is to nurture young people who
need some help into employment. This demonstrates several different building
blocks that a charity needs to get right if moving into trading…making a significant
difference to the charity’s beneficiaries…delighting the customer AND getting
them to tell people about it…enabling the word to get out through social media,
etc.
All
Saints had great help from corporate partners on opening its' cafe. On that
subject there has been much in the media about Cameron's pledge to get public
sector and large companies to pay employees to do 3 days voluntary work a year.
I was surprised to hear that this was backed by an unlikely source - the CBI.
Also the Institute of Personnel and Development have issued a report that says 39%
of large organisations already offer paid time for their employees to take part
in volunteering opportunities, with an additional 23% offering unpaid time, not
bad!
Think
of all these people - with their networks, skills and experience - what a huge difference they could make towards
solving some of the issues that charities are trying to solve. The challenge is
to make great use of the time they have available. It’s easy getting people to
paint fences. It’s a lot harder (but a lot more beneficial) to get them
collaborating to solve issues.
I
was told about this organisation today – City Camp Brighton – “a local network
of people and events working to accelerate social innovation projects within
the City, through providing support, funding and resource.”
This is the nearest thing that I have found to what we are
aspiring to be with Communilab - groups of people from a variety of backgrounds/organisations
collaborating towards shared goals. In their case it is to accelerate social
innovation projects in Brighton, in ours it is to significantly improve the
lives of young people in Surrey.